InfluenceKit isn’t just for sponsored content reporting. It’s a complete system, meant to be used from start to finish as you plan, create, and measure your content.
The best creators unleash their creativity by having a solid system. Structure makes you more productive, and lets you focus on what you do best: creating great content.
Here’s how to set that system up.
Your calendar
Open Calendars in the left sidebar. Each calendar is one publication — most people need only one, but if you write for two outlets, or you’re a manager looking after several creators, each gets its own.
Plan in whatever view suits the work
The dropdown at the top right switches between Month, Month (+ weekends), 2 Weeks, Day and List.
Month is the planning view — you can see the shape of the next few weeks and spot the empty patches. List is the working view: everything in date order with its status, easier to scan when you’re deciding what to pick up next.
Give every piece a status
Each entry carries a status, and this is what turns the calendar into a system rather than a wall of boxes:
Proposed — an idea. Not committed to yet.
Approved — it’s happening, and it’s on the schedule.
Working — you’re writing, shooting or editing it now.
Completed — it’s published.
Colours and badges follow the status, so at a glance you can tell a planned month from a busy one.
Keep the ideas somewhere
The Proposed panel on the right holds pieces you want to make but haven’t dated. Drag one onto the calendar when you’re ready to schedule it. Nothing gets lost between “good idea” and “next Tuesday”.
(If you’d rather not see it, you can switch it off under the calendar’s settings — Show “Proposed” sidebar?)
Add the links as you publish
When a piece goes live, add its URL to that calendar entry as a deliverable. That’s the step that pays for itself: InfluenceKit starts pulling stats for the post automatically, and every calendar entry with a link becomes a row in that calendar’s report.
By the time a brand asks how a campaign performed, the report is already written — you filled it in while you were working.
Find things later
Search matches on titles, and Filters narrows by status, user and more. Once you have a year of content in here, that’s how you answer “what did we run last spring?” in a few seconds.
A workable routine
Once a month, put ideas in Proposed.
Each week, drag what you’re committing to onto real dates and mark it Approved.
As you start something, move it to Working.
When it publishes, paste the link in and mark it Completed.
That’s the whole system. It takes a few minutes a week and it means you’re never rebuilding a report from your browser history.