Influencer Discovery

InfluenceKit's Influencer Discovery helps you find and evaluate creators for your campaigns. Search across platforms, analyze audience data, and save influencers for future collaborations.

Basic Search

Enter keywords (e.g., "travel blogger"), hashtags (e.g., "#veganfood"), or a username in the search bar.

Advanced Filters

Click Filters to refine by:

• Platform - Instagram, TikTok, YouTube, Facebook, Pinterest, Twitter/X, Threads

• Audience Size - Nano (1K-10K), Micro (10K-50K), Mid-tier (50K-500K), Macro (500K-1M), Mega (1M+)

• Location - Country, Region, City

• Demographics - Audience age, gender, location

• Content Categories - Beauty, Fashion, Fitness, Food, Travel, Lifestyle, Tech, Parenting

• Engagement - Minimum engagement rate, average likes, average comments

AI-Powered Search

Use natural language queries like:

• "Mom influencers in Texas who post about organic food"

• "Male fitness creators with high engagement on TikTok"

Each profile shows:

• Basic Info - Photo, name, bio, location, website

• Platform Stats - Followers, following, posts, account age

• Engagement Metrics - Engagement rate, avg likes, avg comments, avg views

• Audience Demographics - Age, gender, location, language breakdown

• Content Analysis - Categories, hashtags, posting frequency, top posts

• Brand Mentions - Previous sponsored posts and partnerships

View saved influencers by going to Saved Influencers, filter by tags, and add team reactions for collaborative evaluation.

Effective Searching:

• Start broad, then narrow with filters

• Try different keyword variations

• Use AI search for complex queries

Evaluating Influencers:

• Check engagement rate vs follower count

• Review recent content quality

• Verify audience demographics match your target

• Look at previous brand partnerships

Building Your List:

• Tag saved influencers by campaign

• Add detailed notes

• Use reactions for team alignment