InfluenceKit's content approval feature lets you review and approve influencer content before it goes live. This ensures brand safety, message alignment, and content quality.
What is a Content Approval?
A content approval creates a review step in your influencer workflow:
Influencer creates draft content
2. Influencer submits draft for review
3. Brand reviews the submission
4. Brand approves, requests changes, or rejects
5. Influencer posts approved content
6. Influencer adds deliverable to track performance
Enabling Content Approvals
On an Assignment:
Create or edit an assignment
2. Go to Settings
3. Toggle Require Content Approval to on
4. Save changes
Approval Options:
Require Approval: All content must be approved before posting
Optional Approval: Influencers can choose to submit for review
No Approval: Content goes live without review
Influencer Submission Process
When submitting for approval, influencers provide:
Required:
Content files (images, videos)
Caption/text
Platform destination
Optional:
Posting date/time- Hashtags
Additional notes
How Influencers Submit:
Go to their assignment
Click Submit for Approval
Upload content files
Enter caption and details
Add any notes for the brand
Click Submit
Submission Status:
Pending - Awaiting review
Approved - Ready to post
Changes Requested - Needs revision
Rejected - Cannot use this content
Reviewing Submissions
From Dashboard:
Pending approvals appear in your notifications. Click to go directly to the submission.
From Assignment:
Open the assignment
Click Approvals tab
View all submissions
Approval Center:
Go to Approvals in navigation
See all pending approvals across campaigns
Filter by campaign, assignment, or date
Taking Action
Approve:
Review the content
Add any notes (optional)
Click Approve
Influencer is notified
Request Changes:
Identify what needs changing
Write clear feedback
Click Request Changes
Influencer receives your notes
Reject:
Explain why content can't be used
Click Reject
Influencer is notified
Providing Feedback
When requesting changes, be specific:
Good Feedback:
"Please add the hashtag #BrandPartner"
"The product should be more visible in the first image"
"Add a disclosure statement at the start of the caption"
Avoid:
"This doesn't work"- "Try again"
"Not what we wanted"
Approval Best Practices
For Brands:
Set clear guidelines and provide brand guidelines upfront
Share examples of good content
Explain disclosure requirements
Review promptly and don't hold up posting schedules
Give constructive, specific feedback
For Influencers:
Submit complete content with all files, full caption, and hashtags
Follow brand guidelines before creating
Respond quickly to change requests
Communicate if you have concerns