When creating or updating a campaign, you can add tags to it. Tags let you search your account for related campaigns, and build Report Builder reports from those tags. You can use any text you want; tagging is just a system you set up for yourself.
For example, you might tag campaigns with “video” to mark that they included a video, or tag SEO cornerstone posts with “cornerstone.”
To tag a campaign, start typing in the tags field, or select an existing tag from the dropdown:
You can search for tagged campaigns on your calendar by prefixing your search term with a hashtag (#):
You can also build reports in Report Builder using tags:
